CONIBRA

Sao Paulo, Brazil

CONIBRA DIY Stores

- Modeled after The Home Depot

- Identified CONIBRA, a 5-store construction chain as acquisition candidate and successfully acquired it

- Completely reformatted the Corporate organization, store organization, business strategy and existing stores to The Home Depot format

- Opened new prototype store

- Recruited and developed a management team capable of leading the Company

Result:

- CONIBRA has 25+ stores and is the only Brazilian DIY company that has successfully competed with the big box DIY chains from Europe